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|  | In This Issue
January 2007
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SCD talked to vendors and retailers about the ideas, business developments and style trends that will impact the industry in the upcoming year. The following is a summary of their key insights. |
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Pharmacy comes first, but Christmas decor is also a vitally important segment at this major Southeastern drugstore chain. |
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Bird ornaments, always popular, are particularly
prominent in this season's glass ornament
collections. Suppliers are going beyond the most
traditional holiday bird - the Christmas-red
cardinal - and are also debuting bluebirds,
chickadees, owls, doves, peacocks and a wide
variety of other birds in both realistic and
whimsical styles. |
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Author: Mary Ford The tree industry is in the midst of two major evolutions: the increased use of PE in tree construction and the transition from incandescent to LED lights in pre-lit trees. Both PE and LEDs have been part of the business for the past few years, but suppliers say that improved technologies and decreased costs - always the engines of change in the tree category - are bringing these materials into more widespread use in 2007 tree introductions. |
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Author: Marilyn Pritchard This year's holiday foliage introductions bring together two very different style trends: naturalism and sophisticated glitz. |
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